You may have recently heard the term ‘headless’ used in conversations around the future of travel commerce, but it’s far from just a buzzword. This exciting new evolution allows for quicker turnarounds and a more unified vision when building your travel site and ensuring its efficiency.
Moving from the monolithic past to the composable future is something that all travel brands should be thinking about, and Sitecore’s suite of composable tools are well positioned to help you be ready and stay flexible for whatever the future brings.
What exactly does headless commerce mean, though? And how can it help your business? As the travel industry grows more interested in newer techniques to improve customer experiences on their sites, we explore why answering these questions could unlock the full potential of your travel businesses’ ecommerce capabilities.
